CHICAGO — Beyond Meat Inc. is getting ready to launch a sliced-steak product, increasing the corporate’s lineup of plant-based meat options as it really works to spice up languishing gross sales.

The California-based firm plans to launch the steak product this yr in retail shops and finally in eating places, Chief Executive Ethan Brown stated Tuesday at The Wall Street Journal’s Global Food Forum. The sliced steak is meant to duplicate entire items of meat, versus the corporate’s current merchandise that mimic sausages, tenders, burger patties and meatballs.

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